embedUR

LEADERSHIP TEAM

Meet the Leaders Who Drive Excellence at embedUR.

LEADERSHIP TEAM

Driving Excellence Across embedUR.

Rajesh C Subramaniam

Since its founding in 2004, Rajesh C Subramaniam has led embedUR systems as CEO, transforming it into an industry leader.

With a strong engineering management background spanning startups to public enterprises, he transformed embedUR into a hub for wireless networking, embedded-engineering services, and telecom product development.

The company's track record of on-time, budget-friendly deliveries, and its numerous Fortune 500 successes achieved without external investment, are a testament to Rajesh's visionary leadership and his team's unwavering pursuit of excellence.

Rajesh's accomplishments have earned him noteworthy distinctions, including the 2012 Entrepreneur of the Year title from the Indo-American Community Federation and the Distinguished Engineering Alumni Award from the University of Arkansas, Fayetteville in April 2023.

Under his direction, embedUR systems achieved industry recognition such as the "Best Innovation" award at the Cable Labs Conference in London (2018) and the Best Wireless Innovation award for its Singapore deployment with Singtel.

Prior to his entrepreneurial journey, he gained valuable experience at prestigious organizations including Schlumberger, Bay Networks, Atoga Systems, and ARRIS, cultivating a profound grasp of technology and leadership.

A thought leader, Rajesh drives embedUR systems toward a visionary future, guiding the company in its journey of innovation and excellence, thereby setting new industry benchmarks.

Board Members

Michael Hurlston

Advisory Board Member

Michael joined embedUR systems as an advisory board member in Aug 2019. He currently serves as President and Chief Executive Officer of Synaptics Inc. a leading developer of human interface solutions, and has also served on the Board of Directors of Ubiquiti Networks since August 2016.

A highly successful technology executive, Michael was previously CEO and on the Board of Directors of Finisar Corporation an optical communications company. This followed senior leadership roles in sales, marketing and general management at Broadcom.

Prior to joining Broadcom in 2001, he held senior marketing and engineering positions at Oren Semiconductor, Inc., Avasem, Integrated Circuit Systems, Micro Power Systems, Exar and IC Works. Michael has a B.S.E.E., an M.S.E.E. and an M.B.A. from the University of California, Davis.

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Anand Oswal

Advisory Board Member

Anand joined embedUR systems as an advisory board member in May 2020. He currently serves as Senior Vice President and GM at cyber security leader Palo Alto Networks.

Prior to this he was Senior VP of Engineering for Cisco’s Intent-Based Networking Group where he was responsible for building the entire set of platforms, from switching, routing and wireless to IoT and cloud services, that make up Cisco’s extensive enterprise networking portfolio. Anand joined Cisco via the acquisition of Starent Networks, a leader in mobile packet core gateways.

Anand is a gifted, dynamic leader, highly experienced in building strong, diverse, and motivated teams. He holds more than 60 U.S. patents and has a bachelor’s degree in telecommunications from Pune, India and a master’s degree in computer networking from the University of Southern California.

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Management Team

John Marconi

Vice President of Technology and Architecture

John has designed, developed, and fielded many products and features over the last 25 years. He has been instrumental in the creation of several award-winning software solutions. John leads product architecture and has a broad and deep knowledge spanning low level device driver functionality and embedded system performance through cloud scaling and design.

He has a passion for bringing advanced enterprise Wi-Fi features out of the corporate office and into the service provider and home. John is also involved in embedUR’s next generation ML/AI data platform for giving analytics and optimization real world data a deeper meaning and strategic importance to Service Providers.

He started his career in embedded system design developing software for high performance/bleeding edge processor SoCs and network processors serving 3G/4G data. He has been the lead architect and designer across many products in his 25 year career.

John has designed, developed, and fielded many products and features over the last 25 years. He has been instrumental in the creation of several award-winning software solutions. John leads product architecture and has a broad and deep knowledge spanning low level device driver functionality and embedded system performance through cloud scaling and design.

He has a passion for bringing advanced enterprise Wi-Fi features out of the corporate office and into the service provider and home. John is also involved in embedUR’s next generation ML/AI data platform for giving analytics and optimization real world data a deeper meaning and strategic importance to Service Providers.

He started his career in embedded system design developing software for high performance/bleeding edge processor SoCs and network processors serving 3G/4G data. He has been the lead architect and designer across many products in his 25 year career.

Eric Smiley

Vice President, Business Development

As a Business Development and Product Management leader at embedUR, Eric works closely with customers and partners to leverage embedUR's expertise and technology to solve new networking challenges. He also leads product strategy for embedUR's core Wi-Fi networking IP.

Studying at Duke University, Eric earned undergraduate and master's degrees in electrical engineering and co-founded a Wi-Fi security start-up. He continued his career at Hatteras Network as a QA and Sales Engineer gaining Carrier networking deployment experience.

This led to an opportunity with a dark fiber service provider to design, deploy and manage networks for School districts. Eric then joined LVL7 Systems as a Field Applications Engineer helping to market Switching and Wireless software solutions for embedded networking products. When Broadcom acquired LVL7, Eric stepped into a Product Line Management role assisting with the formation and rapid growth of Broadcom’s Enterprise Wi-Fi group.

As a Business Development and Product Management leader at embedUR, Eric works closely with customers and partners to leverage embedUR's expertise and technology to solve new networking challenges. He also leads product strategy for embedUR's core Wi-Fi networking IP.

Studying at Duke University, Eric earned undergraduate and master's degrees in electrical engineering and co-founded a Wi-Fi security start-up. He continued his career at Hatteras Network as a QA and Sales Engineer gaining Carrier networking deployment experience.

This led to an opportunity with a dark fiber service provider to design, deploy and manage networks for School districts. Eric then joined LVL7 Systems as a Field Applications Engineer helping to market Switching and Wireless software solutions for embedded networking products. When Broadcom acquired LVL7, Eric stepped into a Product Line Management role assisting with the formation and rapid growth of Broadcom’s Enterprise Wi-Fi group.

Bhaskar Kanchi

Head of Engineering, India

In his role as Head of Engineering, India, Bhaskar is responsible for Engineering activities across various business lines. He joined embedUR in 2010 and has a total professional experience of 27 years spanning across different technology verticals – Enterprise Wi-Fi, WiMAX, LTE, SMB Wireless, Internet of Things (IoT), Cloud and Security domains.

He has built high performance and motivated teams with a strong focus on a culture of ownership (focus, commitment and responsiveness) who designed, developed, tested, fielded and maintained many products and features across technologies for various customers.

He has consistently demonstrated exceptional leadership and technical expertise with a pragmatic approach to delivery, commitment to evolving embedUR technical offerings, and an unwavering dedication to customer satisfaction and success.

Bhaskar has diverse professional experience spanning Industry, Research and Academics. Prior to joining embedUR, he has worked with SAI Technologies, KBC Research Foundation, Crescent Engineering College – Industry Institute Partnership Cell, KCP Ltd (Engineering Unit) in various capacities.

He is also on the Advisory Committee of Crescent Alumni Association and was the past President. Bhaskar has an M.S (by Research) from AU-KBC Research Centre, MIT Campus of Anna University, India specializing in Network Security and a B.E degree in Electrical and Electronics Engineering from Madras University. He has published 10+ research papers on emerging networking technologies.

In his role as Head of Engineering, India, Bhaskar is responsible for Engineering activities across various business lines. He joined embedUR in 2010 and has a total professional experience of 27 years spanning across different technology verticals – Enterprise Wi-Fi, WiMAX, LTE, SMB Wireless, Internet of Things (IoT), Cloud and Security domains.

He has built high performance and motivated teams with a strong focus on a culture of ownership (focus, commitment and responsiveness) who designed, developed, tested, fielded and maintained many products and features across technologies for various customers.

He has consistently demonstrated exceptional leadership and technical expertise with a pragmatic approach to delivery, commitment to evolving embedUR technical offerings, and an unwavering dedication to customer satisfaction and success.

Bhaskar has diverse professional experience spanning Industry, Research and Academics. Prior to joining embedUR, he has worked with SAI Technologies, KBC Research Foundation, Crescent Engineering College – Industry Institute Partnership Cell, KCP Ltd (Engineering Unit) in various capacities.

He is also on the Advisory Committee of Crescent Alumni Association and was the past President. Bhaskar has an M.S (by Research) from AU-KBC Research Centre, MIT Campus of Anna University, India specializing in Network Security and a B.E degree in Electrical and Electronics Engineering from Madras University. He has published 10+ research papers on emerging networking technologies.

Nikhil Goel

Senior Director of Engineering, India

As Senior Director of Engineering at embedUR systems, Nikhil Goel brings over 25 years of tech experience developed while working for leading companies such as TE Connectivity and Nokia.

His technical, leadership, and innovation skills are instrumental in ensuring embedUR’s products, teams, and strategy meet the highest standards of quality and performance.

With a B.E in Electronics and Electrical Communication from PEC Chandigarh and an Executive General Management Program from IIM Bangalore, he started his career designing and deploying service provider broadband access networks and developing products for network access, including Wireless ISPs using WiFi.

He developed further expertise in distributed systems and access solutions with DAS for mobile base stations, telemetry and management solutions for GPON based SDAN architecture, cloud connected home access network and CPE solutions.

As an engineering leader he is involved in embedUR's emergent architectures and solutions to bring scalability and performance to service provider systems and working closely with customers to fast track digital and cloud technology adoption and solutions of strategic importance.

He and his teams collaborate across multiple sites and levels, applying agile methodologies for product development, and driving technical strategy and innovation.

As Senior Director of Engineering at embedUR systems, Nikhil Goel brings over 25 years of tech experience developed while working for leading companies such as TE Connectivity and Nokia.

His technical, leadership, and innovation skills are instrumental in ensuring embedUR’s products, teams, and strategy meet the highest standards of quality and performance.

With a B.E in Electronics and Electrical Communication from PEC Chandigarh and an Executive General Management Program from IIM Bangalore, he started his career designing and deploying service provider broadband access networks and developing products for network access, including Wireless ISPs using WiFi.

He developed further expertise in distributed systems and access solutions with DAS for mobile base stations, telemetry and management solutions for GPON based SDAN architecture, cloud connected home access network and CPE solutions.

As an engineering leader he is involved in embedUR's emergent architectures and solutions to bring scalability and performance to service provider systems and working closely with customers to fast track digital and cloud technology adoption and solutions of strategic importance.

He and his teams collaborate across multiple sites and levels, applying agile methodologies for product development, and driving technical strategy and innovation.

Sathish Kumar

Head of HR and Operations, India

Sathish Kumar Selvam joined embedUR in Oct 2017 and heads the Human Resources and Operation for embedUR India. He is an established HR Leader specialising in building human capital capability to drive business growth, innovation, and continuous improvement.

He has an experience of 20+ years in the telecommunications industry. His areas of expertise include HR strategic consulting, total rewards, executive search, leadership development, global delivery, and HR policies.

In his role as Head of HR, he is responsible for developing and executing human resource strategy in support of the overall business plan and strategic direction of the organization. He oversees all aspects of human resources, including talent acquisition, employee relations, compensation and benefits, training and development, and organizational development.

A strategic advisor to the CEO, he is enabling embedUR to become a purpose-driven, people-centric and performance-led company. A passionate people person, he has helped build and scale high performing teams from the ground up.

In addition, he is also responsible for designing, developing, and implementing embedUR's IT infrastructure.

Sathish Kumar Selvam joined embedUR in Oct 2017 and heads the Human Resources and Operation for embedUR India. He is an established HR Leader specialising in building human capital capability to drive business growth, innovation, and continuous improvement.

He has an experience of 20+ years in the telecommunications industry. His areas of expertise include HR strategic consulting, total rewards, executive search, leadership development, global delivery, and HR policies.

In his role as Head of HR, he is responsible for developing and executing human resource strategy in support of the overall business plan and strategic direction of the organization. He oversees all aspects of human resources, including talent acquisition, employee relations, compensation and benefits, training and development, and organizational development.

A strategic advisor to the CEO, he is enabling embedUR to become a purpose-driven, people-centric and performance-led company. A passionate people person, he has helped build and scale high performing teams from the ground up.

In addition, he is also responsible for designing, developing, and implementing embedUR's IT infrastructure.

Edge Ahead with embedUR

Edge Ahead with embedUR

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